I posted this in another thread but i should have given it it's own thread! I'm not sure if this is true or just a rumor but I've been expecting it if it's true!
I think their budget got cut. Like, Mattel has budgets for each of their lines right? I think MH's budget was slashed because sales had slumped. The fact they then rebooted while keeping the budget low suggests to me Mattel actually don't have any faith in the reboot. If they wanted to do a proper reboot they'd have injected some cash into the budget to make it really good but they didn't, instead they took MORE money away. So they're just churning out cheap tat, which is completely counterproductive to gaining new fans. I don't get it.
I really do feel like Mattel have already given up on MH and just don't want to admit it. Like with EAH, they're limping on with the franchise hooked up to life support, no money being put into it and no passion or effort. They're just phoning it in hoping to catch some last ditch sales, knowing there's fans who'll buy whatever they crap out (there always are). The cost of producing each doll is now so low due to their cost cutting that even on clearance they're probably still making a profit, so what do they care?
They didn't want to take a chance on MH and give it the reboot it deserved, one that had heart. Instead it's this sort of half arsed thing and i'm convinced that Mattel know what they're doing and have purposely taken this route so they can cancel the line and blame the customers for not buying enough. Heaven forbid they be adults and actually take responsibility for their failures or you know, just say "okay, we had a good run but all good things come to an end, let's focus our efforts on the next new franchise!"
Nope, instead they're using this scattershot approach where they churn out loads of different things, but they're all subpar.
MGA needs to get back in the doll game, immediately. Mattel needs a good boot up their arse to stop being lazy and actually innovate again.
Yes, the MH (and EAH) budget was definitely cut. I have read it somewhere (I can't remember where unfortunately). Even so, they could have managed this budget cut in a better way. As I said before, they seem to always repeat the same mistakes. It is a shame.
Oh no!! In a way, I see what you mean even if it cannot happen to me considering my feelings about the reboot!
On the same note, I wish they will never release any rebooted Spectra and Ghoulia to save me the disappointment of seeing them being disfigured! I hope it will never happen! Please Mattel, save Spectra and Ghoulia! Never do any reboot version of these two...
Call me cray cray, but I am really looking forward to the 2017 dolls.
I don't like the fact that there are still tons of wonky re-boot dolls out there, I am actually excited about the Families dolls, etc.
Wishful thinking makes me hope for a new wave of extra large dolls, but that's just....wishful thinking....
The Whispering Wolf
I am coming out of the shadows (lol) to personally state that I agree with the people saying it should just end. I haven't bought a Monster High toy since 2015 or early 2016, and was especially not happy with their "reboot." I think Monster High has run its course and I think they should stop before they damage its reputation by separate attempts to save something that's already dead. Monster High changed my life, but it's time for Mattel to move on to new options. Besides, that would make the good dolls ULTRA collectible!!
Hello, Dashner Hawke,
I respectfully disagree.
I am partial to the re-boot (I only wish that the quality was better....), but I would also not be thrilled about the prices of the older dolls going through the roof.
<Disappears into a shadow>
The Whispering Wolf
the older dolls are crazy cheap atm. Ever the rarer ones. The bubble burst, people are shedding their collections, even if Mattel discontinued the line I doubt the prices would rise much simply because they already would HAVE. Instead of seeing collectors scramble to buy up older dolls and driving demand up, we're seeing collectors selling off their collections and saturating the market, driving prices down.
Great time to be buying older dolls, especially deboxed ones.
Pretty much. As i've posted in the UK thread i've managed to get a bunch of older dolls from ebay for cheapsies, and while i've gotten everyone i've wanted for now, i know i can just go back and get any others for the same.
Unless of course its something rare for whatever reason, like Sweet Screams Frankie or something.